A preview issue of Imbibe Magazine arrived in the mail today. It looks to be a new pub devoted exclusively to libations. My initial impression was that the mag was devoted exclusively to the hard stuff, but upon inspection I saw articles on coffee, tea, and soft drinks in addition to beer, wine and cocktails.
The magazine has a definite West Coast feel, so I was not surprized to find that it is published in Portland, OR. Perhaps something going on in the Pacific Northwest in the beverage sector-- besides bringing Starbucks to every corner, the Lavender Dry Soda I discovered just last month is also manufactured in Seattle.
This charter issue appears to a sometimes odd balance of Yin and Yang... think Martha Stewart meets Modern Drunkard. I've scanned a few pages to show the unusual combination of refined cocktail recipes and macho beer articles (A subhead of one article reads "Of Microbrews and Men").
In addtion to introducing readers to odd websites such as millioncanmarch.com or beeradvocate.com, Imbibe Magazine could certainly be a useful reference for party planning. In it, one could easily find the perfect boutique cocktail or apertif for a themed dinner party. Additionally, I can appreciate informative articles like the Tips for Budding Wine Collectors on page 38, as well the step-by-step guide to infusing vodka on page 32. It's probably not a magazine that I would refer to regularly, but I will hold on to this charter copy for future reference. It will be interesting to see how this magazine develops over time, and whether there is a market to sustain it.
Visit Imbibe Magazine's website at imbibemagazine.com.
Images from Imbibe Magazine.
greetings,
thanks so much for your submission to Delightfulblogs.com. I just started browsing through your delicious blog and immediately added it to the directory.
All the best,
Lynda
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Posted by: lynda | July 07, 2006 at 12:20 PM
Thank you, Lynda!
Posted by: maja | July 09, 2006 at 05:33 PM